Activist Messages under the Microscope at Banff Meeting
How can the world of animal agriculture brace itself against a rising tide of activist attacks? One critical way is by better understanding the dynamics involved in the core messages these groups use time and again to drive a wedge between livestock industries and consumers, Dr Wes Jamison, a leading researcher and thinker on interest group activism, told the 2013 Banff Pork Seminar.