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Production and Management Featured Articles
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Plotting the Traceability Course
By Jane Messenger, Pork Magazine - Is traceability the wave of the future for the U.S. pork industry? Yes, say most experts. But how might it transpire is the bigger question. At this point there are only a few answers.
Let's start by defining traceability. According to Deevon Bailey, agricultural economist at Utah State University, "traceability is the ability to track the inputs used to make food products backward to their source at different levels of the marketing chain."
Although traceability is a relatively new concept for the U.S. pork industry, the Europeans have used it for years. Keep in mind that this action was hastened by the bovine spongiform encephalopathy crisis, the foot-and-mouth disease outbreak and the European consumer's resistance to genetically modified foods.
To restore consumer confidence in their meat products, European livestock industries worked closely with their governments to develop programs that assure consumers the food they are eating is safe, notes Bailey.
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(June 2002)
