PIC is committed to supporting the UK pig industry to retain its competitive position in the supply of UK pigmeat and long term sustainability within a rapidly developing global market. the PIC UK business is focused on supplying products and services relevant to the local market. PIC UK tailors output from the global genetic program to the needs of UK producers, processors and retailers. Not only does the programme deliver year on year improvements in traits of economic importance, the focus is also on delivering genetics within high health programmes to provide the right capability to support and add value to each level of the pigmeat supply chain to maximize the benefits that only PIC technology can deliver.