AHDB Pork Weekly Export Bulletin
14 November 2016
Once again, China dominated the discussions at the World Meat Congress in Punta del Este this week. Rabobank has revised their prediction for 2017, with a flat forecast. However, they expect that the EU will lose market share against their competitors on the Chinese market. The very big surprise came from the Chinese Meat Association, who are now expecting a much larger meat deficit over the years of the 2015-20 Five-Year Plan; in the order of 10m tonnes of pork, beef, lamb and, to a lesser extent, poultry required to fill the gap. If this prediction were to be proven to be right, this would ensure a very positive outlook for EU and UK prices for the next few years.
The British Pork stand at the Food & Hotel Asia fair in Shanghai this week was very lively. We will report on the show next week.
The EU will award €133m in 2017 as part of its food and drink promotion programme. The pork and dairy sectors will retain their envelope of €12.6m. Our high quality bid presented in April 2016 for single country pork promotion to Australasia does not seem to have been successful. We are still awaiting an official notification.
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