Popularity of Pork Undimmed16 July 2012
UK - Pork is the most popular meat served out of the home and nine out of 10 people would like to know the style of cooking and type of cut when choosing pork dishes.
This gives caterers the green light to put more pork on their forks and to give more information on menus.
These findings have been unveiled by BPEX in a new report called ‘Eating Out – Pork and Sausages’, based on YouGov consumer research.
While pork and pork products remain popular the research clearly identifies that more can be done to increase its use in the foodservice sector.
This is particularly relevant at a time when caterers are on the lookout for value-for-money solutions – an area where pig meat excels.
BPEX foodservice trade manager, Tony Goodger, said: “We know that diners enjoy eating pork and sausages out of home.
“Pork choices can also be encouraged by promoting the leanness of the cut, carvery options and crucially, from where it has been sourced – from local or Quality Assured supply chains, such as Red Tractor.”
The research does in fact point to high awareness of the Red Tractor logo, with consumers agreeing it provides a strong measure of reassurance and confidence in the quality, production standards and origin of the pork being served.
A copy of the report can be downloaded here.
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