Marketing Pork News
New Campaign to Highlight Versatility of BaconSCOTLAND, UK - Quality Meat Scotland has launched a new multi-discipline marketing campaign to promote bacon made from Specially Selected Pork.
Bacon Week Set to Sizzle Across AustraliaAUSTRALIA - Bacon is set to sizzle across Australia this week as the third annual Bacon Week gets underway.
USMEF Market Education Program Features StopsKOREA, CHINA & HONG KONG - Fifteen representatives of US Meat Export Federation (USMEF) member organizations received an in-depth look at the red meat industry in South Korea, China and Hong Kong last...
Planned Upgrade to Maple Leaf Plants ApplaudedCANADA - Manitoba's pork producers are applauding upgrades announced last week by Maple Leaf Foods to its pork processing plants in Winnipeg and Brandon, writes Bruce Cochrane.
Improvement of Maple Leaf Foods' CompetitivenessCANADA - The Chief Strategy Officer with Maple Leaf Foods says planned upgrades announced last week to the company's Brandon and Winnipeg pork processing plants will improve Maple Leaf's competitiveness...
Organic Sales Bucking the TrendANALYSIS - Despite the tough economic times, the organic market around the world is growing and going against the trend of generally falling sales, cuts and reduced expenditure, writes Chris Harris.
Expert Discussions on Antibiotic Use in Animals AgUS - Today the nonprofit Center for Science in the Public Interest and the Johns Hopkins Center for a Livable Future will lead discussions among scientific experts on the inappropriate use of antibiotics...
Liberals Call for ‘Antibiotic–Free’ Label GERMANY - The liberal party in one region is calling for a national system for the mandatory labelling of meat from animals reared without antibiotics.
Hague Supports British Pork Trade MissionSOUTH AFRICA - South Africa is Africa's largest importer of pork and used to be a major client for British meat exporters.
The "Ag-gag" Law - Is it Right?US - Over the last two years, increasing amounts of undercover footage have become available from livestock units, often showing poor animal handling and welfare, writes Charlotte Johnston, ThePigSite...
Masterclass Highlights Quality & Versatility of PorkSCOTLAND, UK - A masterclass in Troon this week offered ‘the whole hog’, giving insight into the quality and versatility of Specially Selected Pork.
Pork Checkoff Advances 2012 Pork Industry ResearchUS - The National Pork Board's six producer-led science and technology committees recently met in Dallas, Texas, to make decisions on how to advance pork producers' research priorities.
eFoodChainMap Offers Wealth of Industry InformationUK - Comprehensive information about the red meat food chain across the UK is now just a click away thanks to an interactive online map launched by EBLEX and BPEX.
Positives Seen in Chinese Leaders' Visit to IowaIOWA, US - When leaders of the world's largest agricultural products importer and the largest agricultural products exporter meet in constructive dialogue, only good outcomes are to be expected.
Major Mission Heads to South AfricaUK and SOUTH AFRICA - Following the opening of the South African market to British beef and pork, EBLEX and BPEX are spearheading a major export mission to the country in collaboration with UK Trade and...
Not All Bacon is the SameUK - This year's Bacon Connoisseurs' Week (19 to 25 March 2012) celebrity is former newsreader Angela Rippon. To celebrate the British public's enduring love of one of its long-standing national 'foodie'...
Allendale: US Pork Supply vs Global DemandANALYSIS - From an overall meat demand perspective, the world market is a major driver and a key reason why the US has been trading at extended price levels the past few years, writes Sarah Mikesell, ThePigSite...
US Pork Sandwiches Showcased in Railway CampaignJAPAN - The US Meat Export Federation (USMEF) recently launched a marketing campaign with Becker’s, a casual, café-style restaurant chain operated by JR East Food Business, a subsidiary of the East...
Concerns Raised over Pork Products Labelled HalalSOUTH AFRICA - Concerns have been mounting in South Africa that pork has been labelled as being halal.
Pork Turning Up the VolumeUK - Last year was good for fresh and frozen pork as volume sales were 2.2 per cent up on the year – the only meat to show an increase.
Helping British Pig Exports Succeed UK - A call has been put out to support the British pig industry and to back quality British pig meat after a UK pig meat processing company was blocked from exporting to China, writes Lucy Towers, ThePigSite...
Eat Yourself Happy, Urges Vion UK - Vion Food Group is to launch the second phase of its "Put Pork on Your Fork" campaign, encouraging the nation to eat more British pork, with a New Year promotion entitled, Eat Yourself Happy
£1 Million Boost for Welsh Red Meat Industry UK - A £1 million project to improve the Welsh red meat industry and help businesses to become more sustainable with a long term future has completed its work.
Consumers Urged to Buy NZ Pork These HolidaysNEW ZEALAND - Christmas ham shoppers received a stern reminder from NZPork today to be wary of poorly labelled imported ham.
Premium Positioning Created for Chilled US PorkJAPAN - A side-by-side taste challenge at a leading Tokyo hotel produced surprising results for a group of Japanese consumers who were given a chance recently to compare premium-branded US chilled pork...
RCC's Action Plan will Improve Trade for Hog SectorCANADA - The Canadian Pork Council is pleased that the pork industry’s input to the Canada-United States Regulation Cooperation Council (RCC) has been fully covered in the Joint Action Plan announced...
Japan Creates Premium Positioning for US PorkUS and JAPAN - A side-by-side taste challenge at a leading Tokyo hotel produced surprising results for a group of Japanese consumers who were given a chance recently to compare premium-branded US chilled...
Pig Producers Invited to Invest in ChileUK - The Chilean government export development agency, Prochile, is to hold a meeting in London to attract UK pig companies to invest in the country
Danish Crown: Royal Honour for Japanese CustomerDENMARK - On Tuesday, Danish Crown’s customer and long-standing partner CEO Akira Fujii received the Diploma of the Danish Export Association and HRH Prince Henrik’s Medal of Honour.
Stimulating Japanese Imports of North American PorkJAPAN - A US-based agricultural economist expects improvements in the Japanese economy and greater concerns over food safety to stimulate increased sales of North American pork into Japan.











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