Multi-national study shows health and safety is top priority for pork consumers
A choice experiment investigated the role of production characteristics in consumer choice of pork. Results indicate possibilities for product positioning based on health and safety
10 September 2018
2 minute read
By: 
Emily Houghton
Editor, The Pig Site
Emily Houghton is a Zoology graduate from Cardiff University and was the editor of The Pig Site from October 2017 to May 2020. Emily has worked in livestock husbandry, and has written, conducted and assisted with research projects regarding the synthesis of welfare and productivity of free-range food species.
