Canada To Host the 2004 World Meat Congress

by 5m Editor
2 June 2004, at 12:00am

US - For the first time, Canada will host the 15th World Meat Congress held in Winnipeg, Manitoba from June 14-17. Meat producers, processors, exporters and retailers will have an opportunity to learn from the world's agriculture policy makers and meat industry experts at the Congress. This year's theme for the Congress is "The World Meat Industry at a Crossroads".

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The opening session will feature Agriculture Secretary Ann Veneman, E.U. Agriculture Commissioner Dr. Franz Fischler, and Canadian Minister of Agriculture, Robert Speller. The distinguished panel will discuss meat policies for the future. Argentina’s secretary for agriculture, Miguel Campos, will headline another session focusing on international standards and trade pertaining to beef, pork and lamb.

AMI President and CEO, J. Patrick Boyle will moderate an expert panel entitled, Session II: The World Wants Meat, which will examine current issues affecting the meat industry and its future profitability. Panelists include:

  • Jack Wilkinson, president, International Federation of Agricultural Producers
  • Richard A. Brown, principal, GIRA EUROCONSULTING
  • Pr. Robert Pickard, director general, British Nutrition Foundation
  • Ken Ash, deputy director for Food, Agriculture and Fisheries, Organization for Economic Cooperation and Development
  • Peter Greenberg, general manager, Rabobank Canada
  • Susie Langley M.S., RD, nutrition consultant, Toronto, Ontario

Recognizing the meat industry’s shift from a production-oriented to consumer-oriented industry, high-profile presenters will discuss animal and public health issues, as well as nutrition, marketing, and consumer trends and behavior. These sessions are intended to provide valuable insight into factors and situations that influence the industry’s future direction from a global perspective.

This four-day conference is expected to host 500 delegates from around the world. Industry partners for the 2004 World Meat Congress are Maple Leaf Foods Inc., Rabobank, and Cargill.

The World Meat Congress is held every two years under the auspices of the Paris-based International Meat Secretariat (IMS). This year marks the second time a North American city has hosted the event; Denver hosted the Congress in 1995.

For the complete program and detailed information, visit the Congress Web site at

Source: American Meat Institute (AMI) - 2nd June 2004

5m Editor