Danish Crown Sets Sights on Germany

GERMANY - Danish Crown wants to repeat its successful (and highly profitable) British Tulip venture in Germany.
calendar icon 17 May 2010
clock icon 2 minute read

It is currently negotiating to establish a slaughterhouse in Germany, although whether this will be an acquisition, a start-up, or a partnership with an existing company is not clear.

Danish Crown has been forced into this position bearing in mind the millions of Danish pigs now been killed in Germany by German slaughterhouses.

But it is emphasising its goal is to focus on slaughter pigs produced in Germany, just like the Tulip model in Britain.

At the same time, admits Danish Crown, and in particular situations, the company may send slaughter pigs to Germany.

© 2000 - 2022 - Global Ag Media. All Rights Reserved | No part of this site may be reproduced without permission.