Repositioning Pork to Reach a Changing Audience
US - With the consumer market for pork and other protein sources changing rapidly, the Pork Checkoff is putting the finishing touches on a plan to capitalize on those changes by repositioning pork marketing, Terry O’Neel, president of the National Pork Board, told an audience at World Pork Expo last week (Thursday, 8 June).
14 June 2017
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