New research investigates "Made in Canada" hog price formula

The prospects to establishing a "made in Canada hog price" were examined this week as pork producers gathered in Saskatoon.
calendar icon 16 November 2019
clock icon 3 minute read

"In the Japanese market we observed a real premium for Canadian product over thee American product but, for the other markets, we can not pretend that the Canadian product is sold at premiums compared with the US product.

"Some buyers will prefer the Canadian product for a specific attribute they have in other markets but they will prefer the Canadian product if it's at the same price as the US product so we can not translate that into a premium for the Canadian product.

"The final report proposes three possible pricing options."

Brodeur says, because the of integration of the North American market Canadian prices should continue to include a US reference price and premiums to reflect the Japanese premium and Ractopamine free pork.

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