Meat alternatives Market Trends Burger King’s Plant-Based WHOPPER: Making Progress Step by Step in China Burger King launched their “new meat” product the plant-based WHOPPER in their 325 outlets across Beijing, Shanghai, Shenzhen and Hangzhou on December 23, 2020. 11 January 2021 9 minute read By: Angela Zhang Asia A Chinese vlogger on Weibo tasted BK’s plant-based WHOPPER A Chinese vlogger on Weibo tasted BK’s plant-based WHOPPER Guess which is the plant-based WHOPPER after they are unwrapped? Guess which is the plant-based WHOPPER after they are unwrapped? Our Partners Lallemand Lanxess Hamlet Protein Angela Zhang Head of Business Intelligence Division, IQC Insights For more data and insights related to China's pork market, please contact the author [email protected] or subscribe at IQC Insights here. More from this author More News View all China passes tougher food safety law Product quality and safety Food safety 12 September 2025 1 minute read Brazil lifts soybean, corn crop outlook Market Trends Feed markets 12 September 2025 2 minute read Conab ups output as harvest nears close Pork prices slip as carcass values fall - CME Market Trends Markets and economics 12 September 2025 1 minute read Cattle futures rebound despite weak beef demand Our Partners Lallemand Lanxess Hamlet Protein