UK red meat exporters tout high farm standards after AHDB event

The AHDB's digital workshop, "Quality meat from Britain", gave American red meat importers key insights into the UK's beef and pork sectors.
calendar icon 25 May 2021
clock icon 4 minute read

Moderated by AHDB’s Lisa Bray, the event also provided an opportunity for attendees to put questions to the panel which covered everything from marketing products overseas to animal welfare standards.

Susana added: “The US is a major potential market for our high-end red meat exports and these digital events are key to ensuring we have the right connections with key influencers and build on our impressive export figures over the last year.”

The second in the series of US-focused online events will take place in June and will target Illinois, followed by a Florida session in September and a Texas-focused event in November.

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