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'Intelligent' Site for BPEX

by 5m Editor
14 April 2008, at 4:30pm

UK - BPEX has updated its website to be more focused on providing practical information to the English levy-payer. It's also much easier to navigate ands packed with information and the latest industry statistics.

The site www.bpex.org.uk, has four key elements: practical advice market intelligence marketing publications And a new feature is a 'tickertape' that carries pig prices, feed prices and slaughtering figures across the homepage.

BPEX Strategy Co-ordinator Andrew Knowles said that the market intelligence section is new and it is massive.

"It is designed to help everybody, from a small producer to large processors and retailers, make well-informed business decisions. Along with the DAPP, it will also carry the top 20 per cent and bottom 20 per cent prices, weights and probes making it much broader and more useful in what it offers," he added

The new site offers access to everything including physical performance, consumption figures, international prices and slaughterings. Each area will feature graphs and data that can be downloaded.

"It really is a one-stop shop for any information anybody in the pig industry might need," said Andrew Knowles.

Simplicity

The home page has a simple log-in and once that section has been completed it will remember the ID of the person visiting the site, and so there is no need to go through the process again.

Other elements such as Food Chain Information, Zoonoses National Control Programme and the British Pig Health Scheme, can all be accessed from the home page without logging on.

There is also a facility to encourage people to sign up for text and email alerts; the former will be used for issues such as updates during an outbreak of animal disease, while the email will let people know about new publications and web updates. There is also an industry diary to which anybody can add events.

5m Editor